How Colors are Used to Design a Company’s Logo

How Colors are Used to Design a Company’s Logo

Business logos become the symbol of your company — once consumers have seen a logo often enough, they’ll immediately make a subliminal connection every time they encounter the logo again. While logo design is of vital importance, color choice matters a great deal,...
The Psychology Behind Signs and Banners

The Psychology Behind Signs and Banners

Psychology is the driving force behind all marketing. When it comes to marketing, understanding psychology is crucial for creating a good campaign. This includes coming up with signs and banners for your business. Signs and banners can be used for many purposes, but...